ONLINE REPUTATION MANAGEMENT
We believe that maintaining the reputation of your online presence is our first priority. ORM represents your image on the internet. The main benefits of Online Reputation Management (ORM) is all about maintaining a positive image about your brand so that potential customers do not think twice when purchasing any product by your brand. A good ORM can greatly benefit your brand and your business. A This is why we know that it is very important that your online reputation is monitored & have all the negatives eliminated.
This is also known as opinion mining, is the analysis of feelings, to understand how people respond to your brand.
LISTENING AND ANALYSIS
We believe in listening to what people talk about your brand on all digital fronts and accordingly we make a sound analysis based on what we find.
We track all conversation pertaining to our brand to know what kind of response is achieved from our target consumers.
We view the complete gender, age and regional details of you community and people talking about you.
BRAND PERCEPTION MANAGEMENT
We strive to ensure that you brand has a positive social standing, through managing all content that goes up the the web.
Online Reputation Managementis vital for a brand and its online reputation. With the advancement of the use of the internet and social media, your digital presence matters a lot especially when it comes to how your target audience perceives your brand.
Online Reputation Management or ORM is generally the process of censoring or controlling what shows up when your brand name is Googled. It is vital that when a consumer Google’s your brand name, only positive content is displayed in the search, and in some cases, negative information is pushed further down. A steady part of ORM is often associated with maintaining a positive review of the brand, and at times using SEO to influence search results. Besides this method there is also the option of replying to all customer complaints and/or asking websites to take down incorrect information.
How can an online reputation affect your brand?Online Reputation is essential for a brand to prosper. The process of ORM is conducted to create a good social standing for your brand. This can be refined by eliminating all negative content posted online against your brand.
Why is ORM Important to Your Business?When potential customers consider your brand as an option to purchase from, they usually look for positive and negative comments and then accordingly weigh the pros and cons of both before they make a decision. Most customers usually don’t purchase from a brand if the negative reviews are extremely high. Factors like these can badly affect your business and reputation in the mind of potential customers. Therefore it’s vital that your online presence is monitored.
Monitoring the online reputation of your agency is a daily process; you never know when a new query can pop up! Always aim to respond to all the issues that you encounter in ORM, no matter how grave the situation. It is always advisable to seeks the help of an agency specializing in professional Online Reputation Management services, if it is not your cup of tea.